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Upsy Baby

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by Kenner


Upsy Baby by Kenner

Click to watch the TV commercial!

Upsy Baby was introduced by Kenner Products Co. in 1985. She had blonde curly hair, rosy cheeks, and bright blue eyes. Kenner also produced an equally adorable brown-eyed African-American model. She wore a light pink flower print lacy romper, white tennis shoes, and had a bow in her hair. Upsy Baby was marketed for kids 4 and up and cost around $30.00.

Upsy Baby works without batteries. You simply pull the string on her back, set her face down, and push the button on her side. She stands up all by herself. Sounds like a cute, entertaining doll. However, Upsy Baby was not immune to controversy.

Upsy Baby by Kenner, partially standing African-American Upsy Baby by Kenner On December 06, 1985, the Times Daily newspaper published an article in which Upsy Baby was ranked as the most expensive “Trash Box” toy. It also won the ADA’s “First to Break” award. According to the article, Upsy Baby was a cute but boring doll and lasted for only about 2 weeks and 20 pulls.

In July of 1986, the Consumer Affairs Committee Of Americans for Democratic Action criticized Upsy Baby claiming it, “…often fails to perform, and is too complex to be operated by a small child.”

Here’s what you listened to in 1985!
Here’s what you watched on TV in 1985!
Here’s what you saw at the movies in 1985!

 

Upsy Baby by Kenner, standing African-American Upsy Baby by Kenner
Kenner’s director of product safety answered the criticism by commenting that, “Every product we manufacture is extensively tested by our laboratories to meet or exceed all applicable quality standards. We also test for reliability, and we perform function testing through more than 600 cycles. All our toys have to meet the requirement that they function as we intend before they go on the market. We would expect Upsy Baby to last a minimum of one year.”


Upsy Baby by Kenner, side button

Upsy Baby by Kenner, side button


Upsy Baby by Kenner, lying down

Upsy Baby by Kenner, lying down


Upsy Baby by Kenner, rear bow, pull-string

Upsy Baby by Kenner, rear bow, pull-string


Upsy Baby by Kenner, hair bow

Upsy Baby by Kenner, hair bow

 

 

 

 

 

Here are some nice details of Upsy Baby – evidence of Kenner’s valiant effort to make this unique doll appealing to its target consumer.

African-American Upsy Baby by Kenner African-American Upsy Baby by KennerThere was a patent filed January 29, 1985, subsequently granted on January 7, 1986. Sadly, these dates seem to indicate that the adorable Upsy Baby, described here by the patent abstract on file, was already in trouble by the time the patent was granted. It was a mere seven months after the date of the patent that the Consumer Affairs Committee Of Americans for Democratic Action issued its scathing criticism of the doll.


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Comments

  1. Nancy Schank  March 9, 2018

    I still have Upsy baby and she works just fine!

    reply
  2. Alissa Heath  September 29, 2014

    I just came across one of these dolls, still in the box and packaged!

    reply
  3. jacqueline johnson  May 6, 2014

    Hi Do you still make upsy baby and if so in which country.
    thank you . jacqueline

    reply

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